As more and more information appears in search results—from snippets that answer searchers’ questions to maps and how-to videos—it may seem as if the humble business website is just an afterthought. When prospective customers can get directions to your store from opening a map, click to call your business directly from search results, or see […]

By Lilach Bullock The importance of using video to promote your business cannot be understated. With 82% of Twitter users consuming video content via the app, and close to half (45%) of individuals devouring over an hour of visual content on either Facebook or YouTube each and every week, the expectations of modern audiences is […]

Running a business from the comfort of your own home has many benefits—a flexible work schedule and zero commute, for example. Yet, working from home also has its fair share of time-wasting traps. That’s why we asked entrepreneurs from Young Entrepreneur Council the following question: Q. What is one way people waste time running a […]

You’ve been laid off from your job and you’re applying to collect unemployment benefits. But instead of looking for another job, this time you want to finally start a business, like you’ve been dreaming of for years. Can you use your unemployment benefits to finance your startup? Back in 2012, the Department of Labor announced […]

Welcome to the toxic workplace! You may have already been here before, actually. Maybe you worked for a business you knew was bad out of necessity. You might have taken the job for a paycheck, desperate to find work, only to discover a unpleasant company culture and dysfunctional boss lurking beneath the surface. The inverse […]

By Karyn Chylewski As far as age and impact go, for us Gen-Xers, some may say we are past our so-called prime, that we are on the verge of being dismissed, becoming irrelevant, and have had #ourturn. With all the buzz around millennials and their coming of age, as far as they are concerned, it […]

By John Hawes Substance abuse in the workplace is a very real problem for small businesses. It’s also a costly one. According to the National Council on Alcoholism and Drug Dependence, drug abuse alone costs workplaces $130 billion in lost productivity, while alcohol abuse is costing upward of $240 billion—73% of which is due to […]

By Graeme Caldwell As an e-commerce entrepreneur, you’re constantly looking for ways to increase profit margins. A favorite saying among business owners is “Work smarter, not harder.” One of the best and easiest ways to work smarter when it comes to marketing your e-commerce shop is to utilize Facebook ads. Facebook has evolved from a […]